by Pearl Academy | Aug 29, 2023 | Creativity, Uncategorized
By C.B. Arun Kumar Deputy Director, Pearl Edge From the dawn of computer gaming in the 1980s when big Japanese companies like Atari, Nintendo and Sega ruled the roost with their platform specific games to modern times with the powerful PS5 and XBox-Series X consoles,...
by Pearl Academy | Sep 7, 2022 | Creativity, School of Creative Practice
“All work and no play make Jack a dull boy.” We’ve all grown up hearing this saying that teaches us about creating a healthy work-life balance. However, did you know that play is also been proven helpful in boosting creativity and enhancing the ability to innovate....
by Pearl Academy | Sep 1, 2022 | Creativity, School of Creative Practice
What if we tell you to close your eyes and think of your favorite brands? What do you see? We’re sure it’s the colour of those brands that popped up. Our brains are hardwired to react to and remember colour combinations. Studies show that colours have an immense power...
by Pearl Academy | Apr 1, 2022 | Creativity
Bizarre ways to boost your creativity Ever find yourself pulling your hair because the deadline is closing in, but you’re stuck with a blank page? Finding yourself in a creative block is the most frustrating thing and yet, it’s an inevitable part of life as an artist....
by Pearl Academy | Mar 1, 2022 | Advertising, Media, School of Contemporary Media
More than providing information about the products, modern-day advertising is all about forming a connection with the audience and building brand association. Brands are also compelled to catch people’s attention in mere seconds. This has created a shift to minimal...
by Pearl Academy | Feb 28, 2022 | Creativity, Media, School of Contemporary Media
In a world that’s constantly on the move, a picture is a perfect way to pause, reflect, remember, and tell stories. A photograph has the power to transfer you to any corner of the world. It can bury you in the nostalgia of memories long forgotten, give you an entryway...