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Creativity Archives - Page 2 of 5 - Pearl Academy
Setting the stage for innovation

Setting the stage for innovation

Exploring the changing face of events Do you ever find yourself flinching while watching a video of a concert from before the pandemic? You are not alone. COVID-19 has made us wary of any sort of mass gathering. What does this mean for the event industry? Events...
The Art of Storytelling in Advertising

The Art of Storytelling in Advertising

Who doesn’t like a good story? Ever since we were little kids, we’ve been fascinated with stories- funny, emotional, heartwarming, all kinds of them. Storytelling is an age-old method to keep audiences involved and invested in a concept. Right from ancient rock...