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Alternative to MBA: Course with a Great Future - Pearl Academy

2 year – Post Graduate Diploma in Fashion Business (Marketing and Merchandising) offered by Pearl Academy is providing a great alternative to the talented youths by nurturing creative ideas into constructive new-age career paths.

The course is an amalgamation of various subjects like Economics, Advance Research, Analytics, Business Intelligence, Merchandising, Sourcing, Retail Management, Visual Merchandising, Organizational Behaviour, Consumer Behaviour, International Marketing, E-commerce, Integrated Marketing Communication, Digital Marketing, Internship, Overseas Exchange, Design Thinking and classes are conducted through face to face in classroom, online classes , industry visits and market/product surveys

This course makes a practical, experience-based approach in imparting skills and techniques in Post Graduate students coming from diverse backgrounds and makes them aware and aligns Creative Entrepreneurship and Social Innovation.

Here are some highlights of PG Fashion Business (Marketing and Merchandising) course:

1.Expert Faculties: Well-known faculties form the core part of the course team combining both Academics and Industry.

2.Industry Applied Curriculum: Course is designed and delivered based on the feedbacks from External Examiners and Industry Experts.

3.Master Class: Students get a chance to listen & interact with the Industry Movers.

4.Industry Visits: Practical aspect to the classroom learning.

5.Internationality: Overseas Exchange ensures Global exposure to the students

6.Global Competitions: Students get a chance to participate in Global competitions including James McGuire, ‘Here For Good’, WOBI (World Of Business Ideas), World Business Forum and others.

These initiatives ensure highly motivated and dedicated professionals ready to be part of the Industry.
Graduating students of this year have taken up jobs with Industry leaders including Bestseller, H&M, Shahi Exports,Li & Fung, Levi’s, FabIndia, Shopclues among others.In one of its first Ishaan Singhal and Sonakshi Bhasin went to London for training while interning with H&M in their 4th Semester Industry Project. Industry judged and voted for Manu Thomas for the ‘Best Overall Project’.

Quotes from Graduating Students:


‘Pearl gave us exposure in the field of merchandising and retailing. Now we can relate the theoretical knowledge into practical experience’ wrote Raveena Mutreja, Asst. Category Account Manager


‘PEARL – I won’t call it a college, I shall choose to call it an experience!
From being unsure as of why I chose the course, to standing where I am right now, the college and the course have made me mature, given me career to work on, to be proud of!’ wrote Srishti Gupta, Management Trainee, H & M

Ishaan‘This course is a perfect balance of content and exposure as we were literally given industry experience which made us realize our potentials in areas which were unknown’ , wrote Ishaan Singhal, Management Trainee, H & M

Current students feel that the course is molding them a new direction towards new age-career with more clarity and correct competencies.

Quotes from Present Students:

‘My journey at the Institute is nothing less than a Roller Coaster Ride. With the pressure and anxiety building up during submissions and excitement rising on to another level with events like Portfolio and Pearl Utsav, the Institute has provided me a memorable learning experience. Not only has there been value addition in terms of academics, I’ve also gained in terms of Personality development, Communication skills, and Leadership Quality. I’ve met some really nice people including faculty members and my fellow-mates.’ Wrote Gaurika Bubber, student 2nd Year PGFB-MM

Know more about the Course HERE

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